Inspiration

Inspiration

City-scapes that nourish the body and mind attract and retain talent. We analysed a diverse range of indicators that foster inspiration and the 'aesthetic-amenity premium’ capable of culturally enhancing one’s city experience that this creates. Additionally, Inspiration is one of the key drivers of Innovation.

CITY RANKINGS FOR INSPIRATION

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OVERALL RANK CATEGORY RANK

  • 1

    London

    Top 10 For Infrastructure Top 10 For Interconnection Top 10 For Inclusivity Top 10 For Inspiration Top 10 For Innovation Top 10 For Investment
    1
  • 2

    Cambridge

    Top 10 For Infrastructure Top 10 For Inclusivity Top 10 For Inspiration Top 10 For Innovation
    2
  • 3

    Prague

    Top 10 For Infrastructure Top 10 For Inspiration
    25
  • 4

    Amsterdam

    Top 10 For Interconnection Top 10 For Inspiration Top 10 For Innovation Top 10 For Investment
    4
  • 5

    Reykjavik

    Top 10 For Inspiration
    28
  • 6

    Oxford

    Top 10 For Inclusivity Top 10 For Inspiration Top 10 For Innovation
    8
  • 7

    Edinburgh

    Top 10 For Inclusivity Top 10 For Inspiration
    12
  • 8

    Berlin

    Top 10 For Interconnection Top 10 For Inspiration Top 10 For Innovation
    5
  • 9

    Florence

    Top 10 For Inspiration
    59
  • 10

    Basel

    Top 10 For Inclusivity Top 10 For Inspiration Top 10 For Innovation
    9

HOW IS INSPIRATION CALCULATED?

  • Parks & cafes

    A composite of the number of high-quality parks and cafes within city limits

  • Arts sector strength

    The overall strength of a city's arts and culture sectors in comparison to others

  • Liveability

    Indicators of contentment with living in a city

  • Culture

    The density of cultural events, local activities and social entertainment relative to a city's population

  • Engagement

    The measure of how readily a city's population engages in arts and culture

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The impact of Inspiration on a city

Inspiration prompts creativity that spurs the formation of new ideas, helping boost a city's growth potential and insulate it against obsolescence.

Impact on Investability

There is a weight of literature linking the presence of creative groups to localised real estate price growth, and the extent of cultural amenities and green spaces in a city are also shown to have a direct correlation with demand for space.

Insights

  • Prague scores particularly highly for it’s cultural amenities and wealth of creative activities
  • Cambridge has extremely high levels of self-organised artistic activities, cultural events and amenities relative to urban population size